Developing A Strong Trademark And Copyright Strategies Can Be Vital To A Business

A company’s trademarks, whether in the company’s name, or likeness, or in that of its products, are crucial to protecting the goodwill generated through its investment in people and capital. It is significant to its brand, as it helps identify and protect the integrity of a brand, and ensures that the company distinguishes itself from its competitors. The trademark also readily informs the consumer that the goods or services are of a certain quality or standard. The goodwill derived from a strong trademark can improve business by giving the consumer a positive impression about the product and doing business with the company itself.

Trademark rights arise from actual use of a name, logo or symbol in the marketplace. There are several actions that a company can take in order to protect its trademark portfolio, namely its registered trademarks, service marks, unregistered trademarks, domain names and corresponding copyrights.

A first suggestion is to develop a strategy to determine which marks are important, and how, where and when the trademark rights are to be asserted. This action includes determining which legal jurisdictions are important from a business and marketing perspective. Once a trademark attorney has conducted the necessary trademark searches and cleared a proposed mark, it is advisable to rapidly file for a federal trademark registration. The timing of an application for registration is also critical because typically the first to file takes priority over subsequent filings in respect of identical or similar marks. Once the proposed mark is registered, it is important to note the registration date and the renewal date in order to ensure continuous protection of the mark.

Another action relates to trademark usage. In managing a trademark portfolio, it is important to ensure that rights do not lapse due to non-use of the mark. Depending on the relevant jurisdiction, the ownership rights to a mark may lapse if the mark has not been used for a period of three to five years. It is important to implement programs based on a competent attorney’s advice to ensure continued use, or at least a seasonal or rotational use of marks to prevent cancellation or revocation of them. It is also advisable to ensure correct usage of the marks because they can lose their distinctiveness and value if they become eroded.

A recommended strategy to maximize the value of a trademark portfolio is to be vigilant and to take swift action to prevent infringement or deal with it accordingly when it is detected. The owner of a trademark portfolio must be prepared to take action to preserve rights by employing both defensive and offensive strategies. Defensive strategies, including marking the products with TM, SM and ® symbols can help reduce legal fees and establish legal damages through fair warning to would-be infringers. Defensive tactics also include conducting consistent surveillance of the market place and the competitors’ activities, and educating the consumer on how to identify genuine products as well as alerting them of infringing products.

Numerous offensive strategies are advisable as well. For instance, a company can appeal or oppose the registration of marks that are identical or confusingly similar to its own marks. It is also advisable to issue cease and desist letters, or publish warnings when infringement is detected.

In taking these actions, it is advisable to seek the best legal consultation regarding the management of the trademark portfolio, itself, as well as determining the instances and nature of potential infringement. Leading trademark counsel are also effective advocates that can provide advice and counsel on how to deal with infringement, through amicable resolution or an enforcement action if necessary.

Therefore, choosing the best law firm that is qualified to provide sound legal advice on trademark and copyrights related matters is a critical issue for any business venture. Good advice can mean a strong brand in the marketplace that serves to protect capital investment and deter infringement by competitors. The alternative is erosion of goodwill with customers, and easy infringement. The latter may mean loss a fortune in human and financial.

Life Fitness Treadmill a Great Piece of Exercise Equipment for Users

Life Fitness treadmills have been designed in such a way that they fit well in almost any home. Not only that, but Life Fitness treadmills are also priced to be affordable for most of the people looking for a treadmill and they have all the features that they need in order to get a good workout without having to travel anywhere.

Life Fitness treadmills are being used by numerous world champion athletes, top athletes, military personnel and health club members.

Life Fitness offers two Life Fitness treadmill lines: Life Fitness Cardio and Life Fitness Sport Cardio. There are seven different Life Fitness treadmill options in the first line (T3, T3i, T5, T5i, T7, and T9i/e) and two in the second line.

Life Fitness offers the T-series as a direct descendant of its commercial model series, starting with the standard quality T3, their ‘benchmark’ value model, and topping out with the Life Fitness T9i, recommended by Health Magazine.

Basic treadmills are included in the T3 series of Life Fitness treadmill models. There are two choices in this category viz the T3 and the T3i. Both of these Life Fitness treadmill models offer a large number of features including classic workouts (hill, random, manual), sport training workouts (sport training, 5K sport training, 10K sport training) and EZ Incline TM workouts. Display options on the T3 and T3i models of Life Fitness treadmill include display of elapsed time, distance, speed, incline, heart rate, calories per hour and calories burnt.

Both Life Fitness treadmill models can accommodate speeds up to 10 miles per hour and an incline of 15%. The T3i Life Fitness treadmill includes heart features including Polar Telemetry® and heart rate zone training workouts (cardio, fat burn, heart rate hill, heart rate interval and extreme heart rate). Life Fitness treadmills in the T3 series consist of a 2.5HP motor and supports inclination up to 15%.

Life Fitness treadmills in the T5 series are meant for competitive running. The main difference between a Life Fitness treadmill in the T3 series and the T5 series is that those in the T5 series are capable of speeds up to 12 miles per hour.

The Life Fitness T5 treadmill provides a wide & long walking area and a powerful drive motor. It has a few less programs and a simpler display than the T5i but features the same durable construction throughout.

A Life Fitness treadmill from the T7 line, adds daily training workouts to the package (30-minute walk, 3-mile jog, 45-minute cross-train) and customizable workouts.

Finally, the T9 series of Life Fitness treadmill models additional customizable workouts, speed interval training, pace mode, calories goal, distance goal, and time in zone goal, as well as Life Pulse TM digital heart rate monitoring. The Life Fitness T9i treadmill bears up to 400 pounds weight and features a 5/8 inch 60 x 20 inch belt with cushioned deck, 3.5 inch roller and 4.0HP motor. This treadmill series offers a top speed of 12 MPH, inclines up to 15% and provides readouts/feedbacks. It also provides 16 preset programs as well as six custom memory slots for personal workouts and it monitors heart rate through Ergo hand sensors and a wireless chest strap.

The warranty period on Life Fitness treadmill models is impressive. Life Fitness treadmill provides lifetime warranty on frame and shock absorbers, fifteen years warranty on the motor, three years warranty on electrical and mechanical parts and one year warranty on labor. The Life Fitness T9 treadmill series provides a lifetime warranty on the motor and ten years warranty on electrical and mechanical parts.

A Life Fitness treadmill can get users well on their way to fitness. With the wide variety of workout options available, even on their basic models, users will never be bored. If users are keeping a close eye on their cardiovascular fitness, the heart monitoring available on a Life Fitness treadmill can’t be bet.

A Life Fitness treadmill might be the best treadmill choice for users. If users are going to use a Life Fitness treadmill, they should make sure that they know what they are doing before using it. Users should always make sure that they are very comfortable walking on their Life Fitness treadmill device before they decide to start running. This is always the case no matter what model or style of Life Fitness treadmill they own.

Before buying a Life Fitness treadmill model users should take a look at the different features that are offered with the treadmill model. Users should make sure that the treadmill motor has a high continuous duty rating and has a long warranty.

Life Fitness treadmills have an excellent life span. Some of the popular discount Life Fitness treadmills are model numbers 5500, 8500 and T3i. No matter how strenuous workouts users desire (use of hand weights to tone arms and body while walking/running on the treadmill), Life Fitness treadmills are a great piece of exercise equipment.

Controlling Mold Without Toxic Chemicals

Mold can grow anywhere there are damp conditions – from a windowsill to a
bathroom, to a whole house. While the health effects of most common molds are minimal, the chemicals we commonly use to remove the unsightly growth can harm our health. Mold cleaners can contain toxic chemicals such as pentachorophenol, which can be harmful through skin absorption or inhalation, and formaldehyde, which can cause cancer as well as irritate eyes, throat, skin, and lungs. Many mold cleaners carry the "DANGER" warning label and state that they should be used only in a well-ventilated area (next time you want to clean mold from your shower, look around for the ventilation …)

Fortunately, there are ways to clean and even prevent mold that are natural and safe
for you and your family.

Mold is a living organism that needs certain conditions to stay alive. A moist, dark,
environment with little moving air is perfect. Mold just can not live in an environment
that is dry, light, or breezy. The solution to any mold problem of any kind is to
introduce heat (to dry the moisture), light, or moving air (such as from a fan).

I used to live in an old house in a forest, next to a creek, in an area that has a lot of
rainfall in the winter. One year was particularly cold and rainy and so to conserve
heat, I closed the door on my extra bedroom, which contained books and research
papers, a bed, and out-of-season clothing. By the end of winter, there was so much
mold in that room that was was literally growing on my clothing. My cotton espadrille
shoes and cloth-covered binders were covered with blue fuzz. What to do? Mold was
covering literally everything!

In my situation, I opted to use heat. I put a portable space heater in the room and
closed the door. After several hours I peeked in and steam was rising. It was like a
sauna. After twenty-four hours, however, all was bone dry and I was able to brush
visible mold (now a dry powder) from walls, clothing, and other surfaces. The moral
of the story: if you live in a damp environment that does not get much sun, make
sure your heat circulates completely around the house, and even though it may take
more energy, it's needed to keep your home dry and safe. Mold can do damage to
material possession and human health, so its better to stay warm and dry.

If you have just a small area of ​​mold, use a hand-held dryer to dry it up in just a few
minutes.

You can prevent mold from growing by keeping areas dry. Find the source of
moisture and control it. Mold in an undersink cabinet, for example, may require
fixing leaky pipes. Controlling mold in a bathroom may involve installing a small
space heater to run after a shower to dry out the room, or using a fan for the same
purpose. No moisture – no mold.

In a closet, hang garments with space between them to allow for air-flow and install
a small light, both to dispel darkness and provide a little heat. If you live in a very
humid area, a dehumidifier may be necessary.

To remove mold from shower tile or other hard surface, mix borax and water, or
vinegar and water, in a spray bottle. Spray it on and the mold wipes right off. Borax
inhibits mold growth, so wash down the walls in your bathroom with a borax
solution and just leave it on, or sprinkle borax in damp cabinets under the sink. If
you need something stronger to remove stubborn mold, use hydrogen peroxide.

Steam cleaners – which clean, sanitize, and deodorize using only hot water – also
work great on mold. You can purchase small hand-held steam cleaners in the
housewares department of discount stores for about $ 50 or larger units on the
Internet.

Read more about controlling mold without toxic chemicals in my new book Home
Safe Home, at http://www.dld123.com/homesafehome.html .

Information to Gather Before Appointing a Real Estate Attorney

Real estate attorney is basically an authorized legal advisor or representative who can help you sell or purchase a particular property. The property may include any tangible ground, homes, land, furniture or fixtures. Others may include organizations, huge shopping malls, hotels, restaurants and many such properties. Real estate attorney deals in issues including partnership contracts and transactions, economic failure or bankruptcy, licensing agreements, business leases and several other issues of similar nature. Are you facing difficulties in dealing with a specific asset or land? Your difficulties have now come to an end with the growing number of experienced lawyers. You can now appoint a good real estate attorney to deal effectively with your property issues. If you have made a choice of appointing a lawyer to put a full stop to your problems, you have made the right decision. Hiring a real estate attorney will save you from a lot of time consuming things like paperwork.

Once you have made a choice of appointing a real estate attorney, the question that arises as to what to do in order to select the best real estate attorney. This article will bring to your knowledge the answer to this question. With growing economy, realty business is also evolving with time and the need and demand of a real estate attorney is also increasing as he is the only person who can guide you rightly to deal with property related issues. Some people may prefer consulting a professional adviser without realizing the fact that these advisers do not have the legal expertise required like a real estate attorney. A real estate attorney can better deal with property issues as compared to professional advisers.

Best Attorney will not only provide you with legal advices but also support you and guide you with property related problems that you may face in the coming years. Through the process of finding an appropriate lawyer, take advice and assistance of your close links, neighbors and relatives. Refer to people who have personally experienced similar situation and can provide you with useful and valid information. Other possible and easily accessible source is the internet. Everything can easily be found over internet including a good Attorney. Almost, all law companies have an official site. These websites contain all the required data about the attorneys available in their company. You can draw down the names of the lawyers suitable for your case and arrange an appointment via telephone or email. This information can also be obtained from the bar association located in your town. There is some information that is essential to obtain from an attorney before making your final hiring decision.

Some inquiries that are required to be made are discussed as follows:

-Question regarding their past work experience in this field and the kind of issues that they had dealt with in their past cases.
-Verify his education and status.
-Inquire about the work environment in their firm and the resources that he uses to resolve a problem.
-As you will be paying him for his time and expertise, it is important for you to know about his availability. Make sure that he is able to give you sufficient time.
-Last, but not the least, inquire about the fees he charges and evaluate whether the amount he is charging is worth the services that he is offering you.

Obtaining the above information will help you appoint a good and an experienced real estate attorney for all your property or land related problems.